Unbounce vs Instapage pricing

As of , Unbounce's lowest first-term price is $22/month (Starter, 1-year plan) and Instapage's is $79/month (Create, 1-year plan). Over the first 2 years, Unbounce costs $528 and Instapage costs $1,896 on their lowest-cost options, renewals included.

Prices are from each vendor's official site, checked on . This page has no affiliate links.

Prices checked by handSource: each vendor's official pricing page, checkout or t

Unbounce plansPricing page (source)

Instapage plansPricing page (source)

Unbounce and Instapage compared (checked Oct 20, 2026 on each vendor's site)
FactUnbounceInstapage
Lowest first-term price$22/moStarter, 1 year$79/moCreate, 1 year
Renews at$22/mo$264 per yearsame price$79/mo$948 per yearsame price
2-year cost$528Starter, 1-year$1,896Create, 1-year
Lowest annual price$22/moStarter$79/moCreate
Month to month$29/mo$99/mo
Free planNoneNone
Pages, domains and visitors (lowest-priced plan)5 landing pages, up to 500 visitors, 1 root domainUnlimited published pages, 15,000 unique visitors/month, 2 subdomains
Plan options listed44
Source, checkedSource Source

Each value is copied from the vendor's site with its check date. "—" means we could not confirm it there. This page states facts only and does not pick a winner.

Unbounce vs Instapage: questions

Which costs less over 2 years, Unbounce or Instapage?

Unbounce costs less over the first 2 years: $528 (Starter, 1-year) against $1,896 for Instapage (Create, 1-year). This counts the first term and then renewals at the renewal price (checked ).

What do Unbounce and Instapage renew at?

Unbounce Starter (1-year) renews at $22/month. Instapage Create (1-year) renews at $79/month.

Do Unbounce and Instapage have a free plan?

Unbounce: no. Instapage: no.

Other side-by-side comparisons

All plans: Unbounce pricing · Instapage pricing · landing page builder pricing table

Links marked "Affiliate link" pay us a commission if you buy. They do not change the order of the tables, which is sorted by price. Prices are as published by each vendor and most exclude sales tax and VAT. Check the vendor's page before you buy.

How this data is collected: Prices are read by hand from each vendor's official pricing page, checkout page or terms, and stored with the date and source URL. Renewal prices are listed next to first-term prices. Values we could not confirm on an official page are left blank. Last checked .