Mailchimp vs Kit (ConvertKit) pricing

As of , Mailchimp's lowest first-term price is $13/month (Essentials, monthly plan) and Kit (ConvertKit)'s is $33/month (Creator, 1-year plan). Over the first 2 years, Mailchimp costs $312 and Kit (ConvertKit) costs $780 on their lowest-cost options, renewals included.

Prices are from each vendor's official site, checked on . This page has no affiliate links.

Prices checked by handSource: each vendor's official pricing page, checkout or t

Mailchimp plansPricing page (source)

Kit (ConvertKit) plansPricing page (source)

Mailchimp and Kit (ConvertKit) compared (checked Oct 18, 2026 on each vendor's site)
FactMailchimpKit (ConvertKit)
Lowest first-term price$13/moEssentials, monthly$33/moCreator, 1 year
Renews at$13/mosame price$33/mo$390 per yearsame price
2-year cost$312Essentials, monthly$780Creator, 1-year
Lowest annual price—$33/moCreator
Month to month$13/mo$39/mo
Free plan250 contacts, 500 emails/month (250/day)Up to 10,000 subscribers, 1 user
Contacts and emails (lowest-priced plan)500 contacts, 5,000 emails/month1,000 subscribers, unlimited emails
Plan options listed24
Source, checkedSource Source

Each value is copied from the vendor's site with its check date. "—" means we could not confirm it there. This page states facts only and does not pick a winner.

Mailchimp vs Kit (ConvertKit): questions

Which costs less over 2 years, Mailchimp or Kit (ConvertKit)?

Mailchimp costs less over the first 2 years: $312 (Essentials, monthly) against $780 for Kit (ConvertKit) (Creator, 1-year). This counts the first term and then renewals at the renewal price (checked ).

What do Mailchimp and Kit (ConvertKit) renew at?

Mailchimp Essentials (monthly) renews at $13/month. Kit (ConvertKit) Creator (1-year) renews at $33/month.

Do Mailchimp and Kit (ConvertKit) have a free plan?

Mailchimp: yes (250 contacts, 500 emails/month (250/day)). Kit (ConvertKit): yes (Up to 10,000 subscribers, 1 user).

Other side-by-side comparisons

All plans: Mailchimp pricing · Kit (ConvertKit) pricing · email marketing pricing table

Links marked "Affiliate link" pay us a commission if you buy. They do not change the order of the tables, which is sorted by price. Prices are as published by each vendor and most exclude sales tax and VAT. Check the vendor's page before you buy.

How this data is collected: Prices are read by hand from each vendor's official pricing page, checkout page or terms, and stored with the date and source URL. Renewal prices are listed next to first-term prices. Values we could not confirm on an official page are left blank. Last checked .